How Our Ongoing Support Benefits You
For many business owners and entrepreneurs, there are obstacles associated
with starting up a business. Starting your own business can become even
more complex if you have little or no prior business experience. While
starting your own business may sound appealing, there may be risks that
are preventing you from taking the next step.
At Molly Maid, we recognize the complications that many new business owners
encounter when starting a business. Even established business owners with
decades of experience can run into potential pitfalls or hurdles. We strive
to make the franchise ownership experience as seamless, simple, and stress-free
Your training will include:
- Dedicated New Business Manager
- Hands-on training with proprietary software programs
- Detailed checklist for daily operations
Operations training will include:
- Franchise Management
- SOAR (Scale, Optimize, Apply, Rise) Program
- Tools for Growth
- Summer School
Training and support is provided both initially and for ongoing support reasons.
To learn more about the systems we offer to our franchise owners, please read on!
Sure Start and Training Program
Getting started on the right foot could mean the difference between success
and disaster. Perhaps the most important moments in your business could
be in the weeks and months leading up to the opening of your Molly Maid
franchise. We want your decisions for all aspects of your business (including
operations and management) to be informed and focused.
Your training will last for 6-8 weeks and will include:
- On-site training
- Owner training
With our Sure Start and Training Program, you will have the opportunity
to attend an enjoyable and extensive training program. The seminar will
take you step by step through every aspect of starting your own house
cleaning franchise. All of our training resources will be pooled together
to enhance your learning, and ultimately, to contribute to your success.
At Molly Maid, we know the value of a team. We recognize that it can be
a tremendous stress reliever just knowing that our training team and franchise
experts are only a phone call away. By creating a franchise partnership
with Molly Maid, you won't ever be - or feel - alone.
You will have a team of seasoned professionals who are all dedicated to
seeing your success. Because you will have an assigned Franchise Consultant
(FC) devoted to your area, help is always within reach. Whether in-person,
over the phone, or during our regional meetings, your FC is your steadfast
supporter and developer. In addition to your FC, you will have the full
support of our operations team, our marketing gurus, and our IT wizards.
Comprehensive Training Tools
At Molly Maid, we focus on what is important for the success of our franchisees.
We want to see you succeed, and we do this by providing you with the support
and training you need. From start-up consultations to follow-up marketing
plans, we are always at your side.
We can make sure that you are on the cutting edge of customer service quality,
management techniques, and business operating systems to keep your maid
service franchise ahead of the competition. With our proven business model
combined with our tools for success, we can help you make your house cleaning
franchise as profitable as possible.
Business Management Software
We offer our franchise partners the best possible business management software
available. With Molly Maid at your side, you can operate your house cleaning
franchise using proprietary business management software that has been
recognized and acclaimed by Bill Gates.
We have achieved 1
st Place two times in the Windows World Open competition.
Molly Maid is the only franchise company in the nation to have received
this prestigious recognition on two occasions.
Increase Your Business & Your Profit
When you own your own Molly Maid business, one of the many benefits is
the marketing resources that come with your investment. Your business
will be backed by more than 30 years of proven business and marketing
methods, all of which have been fine-tuned to ensure lasting success and
Our marketing support includes:
- Dedicated marketing staff for support, guidance, and full-scale training
- Continuous research studies for owners interested in testing new marketing products
- Customer loyalty and retention initiatives
- Search Engine Optimization (SEO) and social media
- Call-tracking, monitoring, and training initiatives
- Nationally negotiated rates with key local marketing vendors
We access multiple channels to promote your business locally. In fact,
from 2007 to 2013, we helped our franchise owners see more business than ever and
web contacts increased by 441%! With Molly Maid, you will not be left hanging when it comes to business
promotion. We will equip you with marketing resources that will have a
steady stream of customers asking for service today, tomorrow, and many
years into the future.
Comprehensive Marketing Services & Strategies
From Search Engine Optimization and ad placement to paid online advertising,
we are able to increase your exposure where people are looking for services
like those offered at Molly Maid.
Social Media Account Management
With a recognizable name like Molly Maid, getting exposure can be easier
than you think. Modern social media platforms such as Facebook, Twitter,
Yelp, etc. have become popular customer destinations. We can help you
manage your online presence so you can focus on your business.
At Molly Maid, keeping our customers coming back for repeat service is
at the core of our business model. Even if you have sales and customer
service experience, we help you hone your professional skills to make
certain your loyal customers keep coming back.
In the residential services franchise industry, you have to know what customers
are really saying. Molly Maid helps close the customer feedback loop,
so you can continue to expand your customer base.
Local Business Marketing
We know that your day-to-day focus is growing your local market. That's
why Molly Maid allocates resources to local franchise consumer marketing
to locate customers who are close to you and are willing to utilize your services.
National Business Marketing
The core of a stable and mature franchise business model is a strong, inviting
national brand name. Dwyer Group (our parent company) also prioritizes
national marketing efforts so your reputation remains strong.
Dedicated Local Websites
Every franchise owner has a dedicated section on the Molly Maid website,
so web searchers and search engines can easily find your business online.
This way, you can generate business in local areas near you.
What does working with Molly Maid mean for you?
Simply put, working with Molly Maid means you will have access to a team
of industry professionals and seasoned franchisors who are all committed
to seeing your success. In this context, there will never be just one
way to get the marketing support that you need. From a Franchise Consultant
(FC) who can be reached at any time to endless access to training materials,
working with Molly Maid means every aspect of your business is supported.
Preferred Vendor Discounts
At Molly Maid, as one of the Dwyer Group of brands, we are excited to offer
franchisees the opportunity for membership in our preferred vendor discount
and rebate program. ProTradeNet is an asset that greatly differentiates
us from our competitors. With the power of this program, we are able to
offer supplies and products to our franchisees at discounted prices not
available to independent business owners. In addition, we offer a rebate
program, which has resulted in hundreds of thousands of annual rebates
Regional and National Conferences
Molly Maid and the Dwyer Group offer regional and national conferences
to give franchisees the opportunity to gather, share and learn together.
There’s nothing like talking “shop” with fellow franchisees
—they just understand the business! Each year the home-office goes
above and beyond to provide training that brushes up on the basics and
introduces new and exciting information.
Attending conferences is a sure way to recharge your batteries, keep up
with residential cleaning industry news, trends and current events, and
have a whole lot of fun while doing it!