Mark Ladenheim, Mr. Appliance of Buffalo, New York
Mark Ladenheim didn’t take the traditional path to owning his own appliance repair company. Mark left the corporate world to start his own business, but quickly realized managing time and employees was harder than it seemed. To help grow his
business, he turned to the Mr. Appliance franchise system.
When you decided to open your own business, what challenges did you face?
Stability and resources. The systems in place at Mr. Appliance really give me the flexibility to run my business effectively. Instead of being overrun by every factor that came with running my independent business, I can now rely on the systems and support from the home office and other franchise owners. This lets me focus on growing my business, not merely keeping it afloat.
What made you decide to buy a franchise?
Until 2001, I served as a senior financial manager for Xerox. The fit just wasn’t there. I was looking for a change, and in December of 2001 I started building a small appliance repair company in Rochester. As an independent, it was a challenge to develop viable strategies for marketing and operations and difficult to create standards for technicians.
What was life like after you purchased your franchise?
It’s like being in an exclusive club. I can find out industry secrets and information that is not available to the independent appliance repairman. I have a team at the home office to help and more than one hundred other franchise owners from across the country to lend me advice if something goes wrong. I am no longer alone — I am an independent franchise owner within a community of franchise owners.
How has your business improved since buying a franchise?
It has grown significantly. After Rochester, I purchased the Buffalo franchise and I plan to keep growing. Getting the system has helped me take my business to the next level. Without it I would still be struggling.
Back to profiles